Marketing Coordinator

Aterlo Networks Inc. (https://www.aterlo.com and https://www.preseem.com) is a Waterloo-based tech startup that builds innovative software products to improve the quality of experience for Internet users. We are a small team of networking experts and business professionals who are solving hard problems and are focused on building great things.

Our Preseem product helps Wireless Internet Service Providers (WISPs) measure and optimize the Quality of Experience (QoE) they deliver to their subscribers. Over the last couple of years, Preseem has experienced significant growth and popularity within the WISP industry and we’re looking to accelerate this process by hiring a full-time marketing coordinator to assist Preseem’s sales & marketing team.

About the Role

In this role, you will work with the company’s marketing manager, founders and mentors to accelerate market awareness and engagement of the Preseem (https://www.preseem.com/) product with existing and potential customers. Our customers are businesses that sell wireless broadband services to customers in North America, primarily.  

Areas of focus:

  • Assist the marketing manager in executing a high-level social media and content marketing plan
  • Write blog posts that target the Wireless Internet Service Provider industry and assist in technical content creation aimed at networking concepts and product features
  • Optimize distribution of creative content across Facebook, Twitter and Youtube channels
  • Assist in the execution of digital marketing campaigns
  • Support the marketing manager in corporate communication initiatives including press releases & media relations
  • Assist the team in planning for and executing participation in industry trade shows, conferences as well as online events like webinars

Requirements

  • Ability to create professionally written content and assist with technical content creation (eg. blog posts, case studies)
  • Ability to contribute to a plan and execute social media and content marketing activities
  • Social media and content marketing proficiency
  • Ability to multitask and support a dynamic marketing & industry culture 

Bonus

  • Bonus points for basic computer networking or technical skills
  • Creative proficiency with tools like Adobe Photoshop, Corel, GIMP, similar
  • Experience with web design/development platforms like Wordpress
  • Experience with technical marketing
  • Experience with SEO or PPC marketing

What Aterlo Networks Offers

  • Regular interaction with senior sales & marketing professionals who are already working with us. You will learn from people experienced in this field
  • An amazing work environment in the Accelerator Center where you will be working next to many of Waterloo's top startup companies
  • A diverse and inclusive work environment that values the unique background and experiences of its team members
  • Flexible hours - our culture values what you get done, not when and where you do it

The ideal application will include

  • Your resume
  • A quick note that tells us why you’re a great fit for Aterlo
  • A few samples of content or creative work you’ve had a hand in creating