Product Management Fundamentals

Product Management Fundamentals

Product Management Fundamentals introduces you to practical tools to define, build, and launch a product using agile methodologies to iterate rapidly, test continuously and scale. Using interactive discussions and hands-on exercises that simulate real-life scenarios, you will learn how to use the diverse range of skills that form the foundation of agile product management.

Here’s what we’ll cover

  • The role of product management. Scope, overview of the product life cycle and agile product management

  • Why this product? How to validate ideas with current and potential customers, as well as how to turn insights into product ideas

  • What is this product? How to make data-driven decisions, define and build a product, and communicate effectively with stakeholders

  • How do we build this product in an agile environment? Learn to write user stories and acceptance criteria, drive shared understanding on the team, plan and estimate, and effectively manage product backlogs

Who is it for?

Individuals that can think big while managing scope, have empathy for customers and other stakeholders, love working with data, and are effective communicators. If you are new to a product management role, have an increased focus within your current role on product management activities, or work closely with your organization’s product management team, this program is for you.

Program Dates: November 20 & 21, 2019

Registration fees:

Learn more and register here!